Publicity-generating press release

Client: Zion Episcopal Church, Dobbs Ferry, New York

Download Zion press release PDF

Marketing challenges: A New York suburban church sought media attention to draw the public to a Spring arts festival.

Copywriting solutions: A series of press releases covered various aspects of the festival—profiles of guest artists, schedule of events, and anecdotes on the historic church—and resulted in a New York Times mention.

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